National Parents Survey

Objective: This survey looked to enhance the information gathered in the Child Health Data Lab survey findings on parental perception with a nationally based sample. The goals included evaluating condition names, gauging the awareness of various forms of therapy, and evaluating methods of communicating and reaching parents concerned about their children.

Methods:

The survey was sent to a national sample 423 adults, reflecting the demographic balance of parents with at least one child less than 36 months old. Survey demographics were balanced to reflect gender, income, ethnicity, age, and the geography of this population. All results reported are significant at the 95% confidence level.

Results:

Parental Awareness of Milestones

Conclusions:

Contact us at This e-mail address is being protected from spambots. You need JavaScript enabled to view it for a full research report.

This research was conducted by the Chicago-based marketing consulting firm, Hyde Park Group, on behalf of Pathways Awareness in April 2006.